Lead design for the Services Marketing team. The requests vary from leading the redesign for the Professional Services pages on Dell.com to creating marketing video to infographics and presentations to social. Being flexible and communication is imperative to making things work with this team.
Working with a team of Product Managers, eCommerce Managers and Marketing Managers I managed to meet all their needs by doing research and working on strategy to try to modernize their look while still showing the quality and science that goes into developing their products.
Being the AOR for Thrivent we were tasked with updating their brand across all digital and print channels but also working with a high bar to reach for their ROI. With Thrivent we pushed multiple campaigns that produced countless banner ads, tons of social and several magazine and newspaper ads and landing pages — I even had to dive in and code some HTML5 banners. All of these assets being strictly tracked for conversions and tied closely to the new brand design…..all successfully.
Established the branding for Amazon Business. Part of a team that built out the design system as well as created countless templates and foundational elements for the client.
Animated for social, email and HTML5 banners. I built these using a mix of Photoshop, After Effects, Adobe Animate and HTML depending on the asset.
Designed and produced the website, program, poster, all the signage and volunteer shirts for the 2016/2017 Austin City Limits Hall of Fame.
Working with the CD we redesigned all of our SKUs. We also got to design signage for Lowes when A.O. Smith started selling in stores. A huge undertaking with a team of 2! Organization and communication made things work.
Asked by Lenovo to create a campaign to highlight Edtech education. The challenge was a quick turn and limited brand guidelines. But allowed to explore a simple concept that tied back to their brand while moving things towards a more colorful and modern feel.
Deliverables included an infographic, PowerPoint template, display banners, landing page, email and social.
A true undertaking. A lean team where no job was too small or big. Getting so much done and working on everything from events and Austin City Limits to creating web pages and educational materials.
Rebranded and modernized the email and social channels for Aquasana. Working with the Marketing Manager we turned our backs on the past. I pushed to modernize and create a more user friendly experience as well as add moments of delight when I could. In addition to updating all the templates so the email managers could have a larger modern library to use we created consistency across all channels.
Keeping all the social media channels on brand.
Instagram ad for Aquasana
